When you first hear “G.O.M.D” by J. Cole, you will be transported to a different time. The unforgettable part of black history scorched with tremendous sorrow, torture and genocide comes alive for a bit in just the first few seconds of the song. It’s phenomenal to see how J. Cole brought it to life in his own, unconventional way. Cole plays a house negro who gets one lucky break when his slave owner drops some very important keys while dancing in the living room with his wife. Guess what happens next? Don’t let me spoil it for you, find out for yourself in the video below. But I will say this, Cole creatively matches his words on the lack of love and the ease to sink into ignorance in hip hop to the revolutionary message displayed in his visual.